AI can benefit B2B sales, but only when implemented thoughtfully. Common missteps include poor data quality, over-reliance on automation, and inadequate training. Success requires clear goals, robust data processes, and balancing AI efficiency with human personalisation.

n 2025, the world of B2B buying will look markedly different from today, driven by technology, economic factors, and evolving expectations.

Sales success hinges on breaking through the noise with personalised, multi-channel outreach. From using tools like LinkedIn Sales Navigator to crafting dynamic conversations and creating tailored trumpet Pods, SDRs can drive meaningful connections and standout engagement.

Are you tired of sales pitches that fall flat? Value-based selling might just be the strategy you've been looking for. This approach puts your buyer's needs front and centre, focusing on the unique value your product or service brings to the table.

In this article, we'll show you how to create a scalable sales proposal management system that takes your sales game to the next level. You'll learn how to streamline your proposal creation process, use digital sales rooms for better collaboration with buyers and key stakeholders, and implement an efficient approval workflow.

In this guide we'll explore: The essentials of B2B video personalisation, showing you how to craft compelling content that speaks directly to your target audience . The key elements that make personalised videos effective . Strategies to streamline your production process . Tools that can help you deliver a completely personalised experience for each buyer.

Mutual action plans are really becoming a core pillar for B2B sales teams. These collaborative frameworks help align your team with buyers, ensuring everyone's on the same page throughout the entire sales journey. By using a mutual action plan, you'll boost buyer engagement, streamline your workflow, and increase your chances of closing deals.

From pricing structures to scope details, B2B proposals and quotes each bring something distinct to the table. In this article, we'll look at the key differences between B2B proposals and quotes, helping you grasp when to use each one effectively.

A well-crafted proposal can make the difference between winning a lucrative contract and watching it slip away. Let's explore how you can create proposals that get results.

Digital Sales Rooms, or DSRs for short are a virtual space where sellers and buyers can work together.They're all about interaction. They make buyer engagement more manageable and dynamic (aka no more boring presentations that take hours to make).Think of DSRs as a one-stop-shop for buyers. All the resources they need > Right there at their fingertips.

The world of sales is forever transforming and it’s a landscape that remains fiercely competitive. It seems like there’s a dozen new businesses popping up every day somewhere in the world and many of them will be after your customers!With B2B sales, the right approach is key to a successful sale. Too pushy and you end up irritating the buyer. Too easy breezy and you’re not serious enough about your buyer’s interests. 

In the fast-paced world of sales, every second counts. The difference between closing a deal and losing out can be mere moments. That’s why sales acceleration has become the holy grail for sales teams.But it's not just about speeding things up. It's about smart strategies.

Take your digital buyer journey up a notch with centralised interactive spaces where you and your buyer can work collaboratively.

Master the art of measuring success in Digital Sales Rooms with trumpet's guide on key analytics and metrics.

Is Email killing your win rate? This is why email might not be the best tool to collaborate with buyers, plus some alternative ways to get you closing deals faster.

Discover why top sales executives are turning to Digital Sales Rooms and smashing sales targets.

See how Digital Sales Rooms are transforming sales in real-world scenarios with Trumpet's insightful examples.

How to integrate your Digital Sales Room with CRM systems using Trumpet's expert guide.

Discover why top sales teams think PDFs are dead. Digital sales rooms are taking over and this is why.

Dive into the world of Digital Sales Rooms with trumpet and explore their game-changing features.

Discover how to maximise your sales potential with trumpet's guide on how to use a digital sales room to win more deals.