Hey, quick question - Sales leaders, how’s your time looking? Between managing the pipeline, leading your team, and steering strategy, there’s not much left over. But effective time management isn’t about doing more — it’s about doing what matters.
Here’s how to maximise your minutes and make every hour count (for you and your sales team).
1. Prioritise high-impact activities
It’s tempting to clear small tasks, but leaders who drive results focus on what moves the needle. Learn the difference between urgent (right now!) and important (long-term plan).
Action steps:
Categorise your tasks by impact and urgency.
Delegate low-impact work to free time for strategic thinking.
Schedule focus blocks for planning, coaching, and key client conversations.
2. Set boundaries on your calendar
Meetings are like weeds — they’ll take over if you let them. Protect your calendar and give yourself breathing room for real work.
Action steps:
Block daily focus time for essential priorities.
Limit meetings to the necessary and ensure every session has a clear agenda.
Define how and when team members can request your time.
Pro trumpet tip: Consider a no-meeting day. Wednesday's mid-week - hyper-focus.
3. Align your team’s workflow
Time management isn’t just about you — it’s about making your team more efficient. Help them spend more time selling and less on admin.
Action steps:
Automate repetitive tasks with CRM integrations.
Standardise reporting to cut redundant data entry.
Use shared resources and templates to minimise back-and-forth.
4. We're coaching, not micro-managing
Hey Coach! (That's you).
Coaching empowers your team, saves time and builds trust.
Action steps:
Schedule coaching-focused one-on-ones instead of status updates.
Use data to target specific development opportunities.
Set clear expectations and trust your team to deliver.
5. Use data for smarter decisions
Decisions by gut instinct are risky — and wasteful. Insights win the day. Just like insights and analytics in trumpet Pods. 👀
Action steps:
Use dashboards to track performance metrics.
Spot trends and patterns to target areas for improvement.
Schedule regular data reviews
6. ‘Nope'
Saying “yes” to everything spreads you too thin. “No” is your productivity power move.
Action steps:
Evaluate requests against your strategic goals.
Use polite but firm responses, like: “I’d love to help, but I’m focusing on X this week.”
7. Set the standard for time management
Lead by example. How you manage time shapes your team’s culture.
Action steps:
Share your priorities so your team knows your focus.
Encourage them to block their own focus time.
Recognise and reward efficient habits.
Final thoughts
Smart time management IS your secret weapon. So just prioritise high-impact actions, organise your processes and empower your team. Every minute you reclaim is one you can invest in driving growth, strengthening relationships, and building a more effective sales machine.
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