Some things are worth celebrating—especially when you land in the top 1% of over 150,000 vendors on G2. That’s exactly where trumpet stands today, proudly taking home three major awards in the 2025 G2 Best Software Awards.
🏆 Best Sales Software Products (#1 Digital Sales Room 😉)
🏆 Fastest-Growing Software Companies
🏆 Best UK Software Companies
Becoming a category leader in just three years is no easy feat, and we don’t take this recognition lightly. But beyond the awards, the real win is seeing our customers transform how they sell, engage buyers, and close deals faster.
What is trumpet?
Trumpet is a first-of-its-kind digital sales platform that helps B2B sales teams engage buyers, shorten sales cycles, and close deals faster.
At its core, trumpet allows sales teams to create personalised, interactive Digital Sales Rooms—branded microsites or Pods, as we call them—tailored to each prospect. These collaborative spaces bring together multiple stakeholders, making the sales process more efficient, engaging, and transparent.
With real-time analytics and engagement tracking, sales teams gain valuable insights into buyer behaviour—helping them to:
✅Identify their champion (the person most likely to push the deal forward)
✅ Understand decision-making processes (who’s actually involved in buying decisions)
✅ Create precise, data-driven follow-ups (no more guesswork!)
✅ Move deals forward with greater efficiency (cutting deal cycles by up to 40%)
By replacing traditional PDFs, pitch decks, emails, and fragmented communication, trumpet transforms the B2B sales experience into a seamless, intelligent, and buyer-centric process.
Our customers & team
2024 was a huge year for trumpet. We set out to reinvent B2B buying, making it as seamless, intuitive, and personalised as the consumer experiences we all love.
When it comes to B2C, we enjoy one-click checkouts, next-day delivery, and personalised recommendations—but in B2B? The buying process is still filled with clunky PDFs, endless email threads, and slow-moving deal cycles.
That’s why we built trumpet Pods—to help sales teams:
✅ Create hyper-personalised buyer experiences
✅ Gain real-time visibility into deal engagement
✅ Speed up deals, reduce friction, and increase win rates
The results?
Sales teams using trumpet are cutting deal cycles by 40% and boosting win rates by 30%.
And our customers?
They’re winning.
What to expect next
This recognition from G2 is just the beginning. Our vision is bigger than awards—it’s about building a generational company that fundamentally changes how businesses buy and sell.
The B2B buying experience is broken, but we’re here to fix it.
We’re on a mission to make the B2B buying journey as easy, seamless, and frictionless as B2C.
To our customers, investors, advisors, and kick-ass team—thank you. Your support fuels everything we do.
![How to Get Started with Buyer Enablement [With Examples]](https://cdn.prod.website-files.com/65cf4fecbed2754c2236665d/65cf4fecbed2754c22366bdb_65a5af83e742f76e34ce06f3_Customer%2520Onboarding%2520_%2520Everything%2520you%2520need%2520(2).png)
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